A 12 months in the past, part the selling international advised us “AI seek” was once overhyped. The opposite part was once delivery “ChatGPT search engine marketing checklists” in per week.
We neglected each.
As a substitute we did one uninteresting factor: we scraped LLM citations. On a daily basis. Throughout ChatGPT, Perplexity, Gemini, Claude. For loads of manufacturers. And we requested one query when AI recommends a product, the place does that advice in fact come from?
Here is what we discovered that no person was once speaking about:
