Howdy there@fberrez1!
We divulge a unmarried GraphQL API with a unified information fashion (posts, channels, organizations), so that you combine as soon as as an alternative of juggling separate APIs for every social community. You employ the similar mutations to create, time table, and arrange posts throughout Instagram, LinkedIn, X, TikTok, YouTube and so forth., and we maintain auth, routing, and many of the move‑platform reconciliation at the back of the scenes.
On the similar time, no longer all networks are equivalent. Each put up is tied to a selected channel kind, and we validate it in opposition to that platform’s laws, returning transparent, structured mistakes whilst you hit such things as media constraints, textual content limits, or unsupported combos. Fee proscribing is treated on the Buffer layer, so your integration talks to 1 fee‑prohibit fashion even if we’re managing a couple of downstream APIs.
For tailoring content material, we additionally use a metadata layer: every put up has a shared core form (textual content, media, scheduled time, and so forth.), plus an non-compulsory metadata object that lovers out into consistent with‑platform fields (for instance, Instagram put up vs. reel choices, LinkedIn‑explicit hyperlink settings, YouTube‑taste settings). That suggests you’ll be able to ship a easy “works all over the place” payload when you wish to have velocity, after which selectively upload metadata when you wish to have to optimize consistent with community (right through the similar mutation and schema).
So tl;dr: you get a unified schema and constant psychological fashion, plus consistent with‑platform metadata and validation that informs you about what every social community will if truth be told settle for 🙂



